As we begin summer and envision people buying and reading books, think about whom those people are, what they like and how they spend their time.
People have made numerous adjustments this past year. It is a really interesting perspective to take a look at how they were spending time, including their reading time. This BooknetCanada.ca article provides some thought-provoking information – from perceived value, devices used for reading, interest in specific subjects to adaptations.
What do your readers do in their spare time? How can knowing this help you make your books relatable and target your social interaction to those readers?
For a few ideas, start with our recent article 5-ways-to-build-a-following-and-grow-your-online-presence.
Then, stay tuned for next month’s articles a series on Canada Self-Published Books – Marketing:
- Part 1: Book Listings
- Part 2: Author Profile & Inside the Book
- Part 3: Book Ads
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